Tip Of The Day - Local Alerts
Ready.gov had a series of tips for National Preparedness Month in September.
Many local emergency management officials deliver important emergency alerts, notifications and updates during a major crisis or emergency via an e-mail/text-message alert system. Contact your local Office of Emergency Management to see if they use an alert system.
The email/text message system does offer value, but it only pushes information at unpredictable times, and it doesn't offer sustained information access for citizens.
It is imperative that actionable intelligence (really good, timely information that people can use to make smart decisions) is delivered to citizens where they already know to go during a crisis. And that's media outlets, where there continues to be a steady migration from traditional media sources (radio, tv, press) to online media, whether it is the online version of a local newspaper or a community site or a local blog or access via web-enabled cell phones.
